Since the beginning of this year, pre-made food have attracted much attention. Dalian's products and delicacies are widely praised at home and abroad, and have a good foundation and advantages for developing pre-made food industry. Many enterprises are also gearing up under the current opportunity. At the Second Session of the 14th CPPCC National Committee held yesterday, many CPPCC members made suggestions and suggestions on the development of pre-made food industry, and unanimously proposed to make good use of the advantages of Dalian's marine industry, build a trillion-dollar industrial cluster of pre-made food for marine (agricultural) products, and build the "Seafood pre-made food Capital of China". 

Guide small and medium-sized enterprises of pre-made food to realize the development of "specialization and novelty" 

Dalian has always enjoyed the reputation of "Famous Seafood City" and "Capital of Liaoshen". As an important processing and distribution center of marine (agricultural) products in northern China, Dalian has more than 1,300 cold chain processing enterprises with an annual processing capacity of over 3.2 million tons. At present, Dalian's prefabricated vegetable industry has begun to take shape, and Ruichi Food, Gaishi Food, Haohe Food and other enterprises have entered the first camp of domestic prefabricated vegetable track. The annual output value of pre-made food mainly processed by seafood in the city is nearly 10 billion yuan, ranking first in China. According to the proposal submitted by the Municipal Committee of Jiu San Society, Dalian has unique resource endowment and industrial advantages in building "China's seafood prefabricated vegetable capital". 

The Municipal Committee of Jiu San Society suggested that we should carry out the step-by-step cultivation of high-quality prefabricated vegetable enterprises, establish enterprise cultivation libraries by classification, promote key prefabricated vegetable enterprises to become better and stronger, improve their product research and development, storage, transportation and circulation, brand cultivation, standardized production, marketing and other levels, create demonstration enterprises, and strengthen the demonstration and leading role of leading enterprises. In-depth implementation of the "Touyan" enterprise cultivation action, "one enterprise, one policy" to cultivate and strengthen the chain owners, at the same time improve the incubation system of small and medium-sized enterprises, build a cascade development pattern of "individual to enterprise, small upgrade to regulations, regulation to shares, and stock listing", and guide the small and medium-sized pre-made food to achieve "specialization and novelty" development. 

Guide prefabricated vegetable enterprises to integrate into the new retail market and explore new sales models 

In recent years, marine economy has become an important engine to stimulate Dalian's economic growth. It is of special significance to explore and develop the seafood prefabricated vegetable industry with Dalian's regional characteristics and strengthen the marine economic brand of our city. 

The Municipal Committee of the Chinese Revolutionary Committee suggested that, We can deeply explore the integration and development direction of Liaoning cuisine characteristics and Dalian seafood prefabricated vegetable industry, Establish a coordination mechanism for the development of pre-made food industry covering the whole province, explore the construction of Dalian seafood pre-made food industry development platform, break through barriers in scientific and technological innovation, business services, marketing and other links, improve product research and development capabilities and market transformation efficiency, and create supporting services such as shared cold chain warehousing and shared logistics system. 

With regard to marketing, the Municipal Committee of the Chinese Revolutionary Committee believes that prefabricated vegetable enterprises should be guided to integrate into the new retail market and explore new sales models. For example, shopping malls, supermarkets, convenience stores, railway stations and airports in the province are encouraged to set up "Dalian Seafood Prefabricated Food Zone" to broaden the brand marketing channels of pre-made food. Encourage enterprises to actively explore new marketing methods such as unmanned retail and mobile e-commerce, and give policy support to related enterprises. Encourage qualified areas to build prefabricated vegetable e-commerce bases, guide enterprises to use "offline industry + on-site consumption", run through the upstream and downstream industries, and form a multi-integrated industrial support such as strategic consultation, brand marketing, live e-commerce, supply chain integration and personnel training. Let "Dalian Seafood Prefabricated Dishes" be put on the table of more consumers in the mainstream consumption mode on the basis of satisfying taste, safety and nutrition. 

Constructing Dalian Seafood Prefabricated Vegetable Supply Chain Platform 

"The future development of pre-made food depends not only on finished products, but also on a complete set of supply chain system with effective coordination of business flow, logistics, information flow, capital flow and data flow. Building a Dalian seafood prefabricated vegetable supply chain platform will help integrate industrial resources, cooperate with upstream and downstream enterprises, and achieve a high degree of integration of 'Three Productions' by means of informationization, e-commerce and big data." The mention of Dalian seafood prefabricated vegetable industry development platform has aroused the resonance of Jiang Li, member of CPPCC and chairman of Lvshunkou CPPCC. 

Jiang Li suggested, Build S2B2C Dalian Seafood Prefabricated Vegetable Supply Chain Platform, which integrates suppliers to empower channels and serve customers together, Provide standardized one-stop service, online matching, online order, online LCL, online delivery, use AR and other scientific and technological means to empower branded goods, enhance consumption experience, increase product competitiveness, and use circulation big data to empower factories and produce according to consumer demand. In addition, Jiang Li also suggested that Dalian seafood prefabricated vegetable retail chain brand should be built, with Fiona Fang as the service radius, and a community central kitchen of about 1,000 square meters should be built to meet the catering needs of hundreds of thousands of people, so as to achieve the shortest delivery distance from marine factory to community kitchen and provide consumers with the most cost-effective goods. "After the practice matures, Dalian seafood prefabricated dishes can be promoted nationwide through the chain model." Jiang Li is looking forward to it. 

Layout prefabricated vegetable industrial park and build prefabricated vegetable industry development alliance 

The prefabricated vegetable industry has begun to take shape in Dalian, Hu Binmao, member of CPPCC and general manager of Dalian Century Jingtai Furniture Co., Ltd., cited Ganjingzi District in his speech, where there are more than 120 prefabricated vegetable enterprises, including 23 enterprises above designated size. The production and processing capacity and market share of Ruichi, Liaoyu, Jinbaiwei, Taoli Food and Maihua Food have formed obvious advantages. 

Hu Binmao believes that, We should build a high-end prefabricated vegetable industrial park, Promote the large-scale and cluster development of prefabricated vegetable industry, guide the upstream and downstream enterprises of prefabricated vegetable industry chain to gather and develop in different industries and blocks according to the general requirements of "overall planning, zoning layout and distinct industry", form the overall layout of "one district and multiple parks", and strive to become the most influential prefabricated vegetable industrial park in Northeast China. At the same time, set up a prefabricated vegetable industry development alliance, integrate prefabricated vegetable business entities, industry associations, research institutes, financial institutions, logistics companies and other units, study industry standards and development paths, and guide the standardized, orderly and sustainable development of prefabricated vegetable industry. "The prefabricated vegetable industry chain is long, there are many processes and complex links. There are management problems from supply management to quality control to market sales." Hu Binmao suggested that the industrial Internet should be used to support the digital upgrading of leading enterprises in the prefabricated vegetable industry, and blockchain technology should be used to digitize the whole process, link and system of the industry, so as to realize the high-quality development of the whole industrial chain of pre-made food.